Winter Holidays
Holiday Stunt Packaing
Role: Sr. Creative Director, Design & Branding
A small escape from the real world takes place in the playful and imaginative world of a snow globe. A place where our characters can come to life and celebrate the magic of the holiday spirit. This campaign places fun above everything from snowball fights to decorating cookies and hanging ornaments to ugly sweater parades.
The snow globe is a timeless and nostalgic object that brings comfort and familiarity. So for the music, the music box feel brings out celebratory, fun, and nostalgia-inducing… something that leaves a warmth in your soul.
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SVP Brand : Nancy Mazzei
VP, Creative Marketing : Veronica Cepero
Producer : Jared Cohen
Project Manager : Monica Horn
Direction and Animation by Superstudio