American Ninja Warrior
Promotional Campaign
Role: Creative Director, Design & Brand
American Ninja Warrior Junior is a competition for kids where over 140 boys and girls from all over the country compete on obstacle courses. Each age group is coached by Ninja mentors until three winners are chosen.
To promote the series' return, Universal Kids launched a campaign, introducing the hosts and contestants, explaining the course obstacles, and offering a Fantasy League App for viewers to participate in.
“Put your Playface On!” concept packages American Ninja Warrior Jr.’s biggest super-fans in an exciting new campaign that gets up close and personal.
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Design Director : Travis Spangler
Animator : Kori Valz
Editor : Jessica Harring, Steven Whyte
VP On-Air Promos : Veronica Cepero
Project Manager : Kari Ickert
SVP Brand : Nancy Mazzei