Return of the Kids
Stunt Promotion
Promax/ BDA GOLD : Children Program Promo & Total Brand Image Package
Creative Director - Design & Brand
Kids are excited to get back to school now more than ever! For months, they have been quarantined, sheltered, and virtually shut down. But a new day awaits! A comeback of epic proportions! Universal Kid presents: School, Return of the Kids!
As with other celebrated tales of glory in which heroes rise to greatness, this year’s comeback deserves to be treated as a heroic legend that will be remembered. The: 60-second brand spot underscores the magnitude of this triumphant return to school with a motivating call to action. A speech to fire up kids to embrace their impending good fortune. Animating this spot in comic book style conveys the superhero qualities and the journey of this inspirational rallying cry.
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SVP Brand : Nancy Mazzei
VP, Creative Marketing : Veronica Cepero
Senior Producer : Jessica Harring
VP Production : Thomas Bayer
Director of Production : Heather Bacci
Production Coordinator : Monica Horn
Direction and Animation by BLOCK & TACKLE