America Examined > Election Week Stunt Promotion
Role: Creative Director, Design & Brand
Client: The Vox Media
Ahead of the critical midterm elections on November 8, 2022, The Vox Channel broke down the country's issues through its election stunt week, America Examined.
We created a confident campaign that draws from symbolic videos and images to make its point. The hero spot is backed up with a driving marching band-inspired score. The campaign also included unique factoids and quote interstitials.
How Did We Get Here?
-
Executive Producer: Joel Hanek
Sr. Operations Supervisor: Ashley Guckert
Sr. Archival Proucer: Arsh Harjani
Distribution Manager: Chrissi Michael